August is a busy summer month for events in Vietnam, with festivals, cultural celebrations, tourism events and major international gatherings taking place across the country.
Ho Chi Minh City hosts ITE HCMC, Hanoi has its month-long Beverage Festival, while Da Nang and Hoi An feature a particularly busy program of cultural, tourism, sports and heritage events.
August also leads directly into Vietnam’s National Day holiday period. The official 2026 holiday schedule runs from August 29 through September 2, so travelers should expect increased domestic travel and busier transport and accommodation around the end of the month.
Below are the main Vietnam events in August 2026 that travelers should know about. Dates and locations have been checked against current official tourism and event sources.
Ho Chi Minh City Events
International Travel Expo Ho Chi Minh City — ITE HCMC 2026
Date: August 27–29, 2026
Location: Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City
Type: Travel trade show / Tourism
ITE HCMC 2026 is the 20th edition of Vietnam’s major international travel trade event. The organizers expect more than 500 exhibiting companies and brands, around 260 hosted buyers from more than 40 countries and territories, and more than 30,000 visitors.
The event brings together tourism authorities, destinations, airlines, hotels, travel companies, MICE businesses and other tourism-related organizations. The exhibition also includes tourism products, cultural activities, networking and business-matching sessions.
Why go: ITE HCMC is primarily a tourism industry event, but the final day is open to the general public and can be interesting for travelers looking for destinations, travel products and tourism promotions.
Hanoi Events
Hanoi Beverage Festival 2026
Date: August 1–31, 2026
Location: Hanoi
Type: Food & beverage / Cultural event
The Hanoi Beverage Festival runs throughout August and celebrates the capital’s beverage industry and culinary heritage. The event is part of Hanoi’s summer tourism program and highlights the city’s café and beverage culture.
Why go: If you are spending time in Hanoi during August, the festival provides another reason to explore the city’s food and drink scene beyond the main tourist attractions.
If Hanoi is part of your trip, see our Hanoi for First-Timers guide for practical planning information.
Official Vietnam Tourism information
Da Nang & Hoi An Events
Da Nang International Ngoc Linh Ginseng and Medicinal Herbs Festival 2026
Date: August 1–3, 2026
Location: APEC Park and Ngoc Linh ginseng and medicinal herb areas in southern Da Nang
Type: Cultural / Food / Wellness
The festival celebrates Ngoc Linh ginseng and Vietnam’s medicinal herb traditions. The program includes exhibitions, cultural activities, a ginseng market, performances, conferences and visits connected with the Ngoc Linh growing region.
Why go: It offers travelers an opportunity to discover a less familiar part of Central Vietnam’s culture, agriculture and wellness traditions.
First Tay Giang Co Tu Cultural Festival 2026
Date: August 6–8, 2026
Location: Co Tu Traditional Village, Agrong Hamlet, Tay Giang Commune, Da Nang
Type: Cultural / Community tourism
The first Tay Giang Co Tu Cultural Festival showcases the culture of the Co Tu community in western Da Nang. Activities include traditional performances, folk music, storytelling, local cuisine, traditional games and hands-on cultural experiences.
Why go: The festival provides a different experience from Da Nang’s coastal attractions and highlights the culture and communities of the city’s mountainous areas.
Da Nang Vietnam–Republic of Korea Festival 2026
Date: August 6–9, 2026
Location: East Sea Park and other locations across Da Nang
Type: Cultural / Music / Entertainment
The Vietnam–Korea Festival brings Vietnamese and Korean culture together through artistic performances, food, exhibitions, cultural experiences and community activities.
Why go: Visitors can experience Korean and Vietnamese cultural performances while exploring Da Nang during the summer season.
Tan Thanh Coastal Village Festival 2026
Date: August 8–9, 2026
Location: Tan Thanh Fishing Village Market, Hoi An Tay Ward
Type: Coastal / Cultural / Community tourism
The Tan Thanh Coastal Village Festival celebrates the culture of a traditional fishing community near Hoi An. The program includes local products, handicrafts, food, street performances, workshops, sailing and community activities.
Why go: It offers visitors a more local experience away from the busiest parts of Hoi An Ancient Town.
Miss Global Heritage 2026
Date: August 7–13, 2026
Location: Da Nang
Type: Cultural / Heritage
Miss Global Heritage 2026 is part of Da Nang’s international cultural and tourism program for 2026.
Why go: Visitors interested in international cultural events can combine the program with a trip around Da Nang and Central Vietnam.
“Echoes of My Son” Art Programme
Date: August 15, 2026
Location: My Son Sanctuary
Type: Cultural / Heritage / Performance
“Echoes of My Son” is an outdoor cultural performance at My Son Sanctuary that explores the history and spiritual traditions of the ancient Cham civilization through music, dance and traditional performance.
Why go: The program offers an additional cultural experience for travelers visiting the UNESCO-listed My Son Sanctuary.
For practical information about visiting the site, see our updated Hoi An, My Son and Cham Towers fees guide.
HORECFEX Vietnam 2026
Date: August 20–21, 2026
Location: Ariyana Convention Centre Danang
Type: Hospitality / Tourism industry
HORECFEX Vietnam 2026 is a specialized forum and exhibition focused on technology and innovation in the hotel, restaurant, tourism and service industries. The program includes exhibitions, seminars and discussions covering hotel technology, artificial intelligence, digital transformation, sustainability and customer experience.
Why go: This is primarily an industry event, but it is relevant to travelers interested in the development of Vietnam’s hospitality and tourism sector.
Dai Binh Culture and Tourism Festival 2026
Date: August 21–23, 2026
Location: Dai Binh Village, Nong Son Commune, Da Nang
Type: Local tourism / Cultural
The Dai Binh Culture and Tourism Festival takes place in the green riverside village of Dai Binh. The program includes agricultural and OCOP products, a countryside market, traditional food, Bai Choi performances, folk games, music and riverside activities.
Why go: It offers travelers a quieter community-tourism experience centered on rural landscapes, local food and traditional culture.
Ngu Hanh Son Vu Lan Festival
Date: August 21–23, 2026
Location: Ngu Hanh Son, Da Nang
Type: Religious / Cultural
The Ngu Hanh Son Vu Lan Festival is connected with the traditional Vu Lan period and takes place around the Marble Mountains area. The program combines religious and cultural activities.
Why go: Vu Lan is an important cultural period in Vietnam and gives visitors an opportunity to experience Vietnamese religious traditions.
For more information about the area, see our Marble Mountains guide.
Chien Dan Communal House Festival
Date: August 26, 2026
Location: Chien Dan Communal House, Chien Dan Commune, Da Nang
Type: Traditional / Cultural
The Chien Dan Communal House Festival is a traditional local cultural event connected with the lunar calendar and the heritage of the surrounding community. The 2026 event is scheduled for the 14th day of the seventh lunar month.
Why go: This is a smaller local celebration that may appeal to travelers interested in traditional Vietnamese culture beyond the major tourist events.
Hoi An Creative Week 2026
Date: August 28–September 2, 2026
Location: Song Hoai Square, An Hoi Sculpture Garden, Hoi An Ancient Town, museums, craft villages and other creative spaces
Type: Arts / Culture / Creative industries
Hoi An Creative Week brings together local communities, artisans, designers and creative groups for exhibitions, performances, talks, workshops and interactive experiences.
The program also includes activities in craft villages, museums and other heritage spaces, giving visitors new ways to explore Hoi An’s traditional culture.
Why go: The event is particularly relevant to travelers interested in Hoi An’s crafts, heritage, art and creative culture.
Combine it with our Hoi An Ancient Town guide and Hoi An After Dark guide.
World Cup Pickleball 2026
Date: August 30–September 6, 2026
Location: Da Nang
Type: Sport
The Pickleball World Cup 2026 is scheduled to take place in Da Nang from the end of August into early September. It will be the first edition of the competition held in Asia, with Da Nang selected as the host city.
The event is expected to bring together more than 4,000 athletes from approximately 80 countries and territories.
Why go: Visitors interested in sports can combine the tournament with a summer trip to Da Nang. Because the event continues into September, it is also relevant to the September 2026 Vietnam Events calendar.
Quy Nhon Events
International Lion and Dragon Dance Festival 2026
Date: August 7–10, 2026
Location: Nguyen Tat Thanh Square, Quy Nhon
Type: Cultural / Street festival
The 2026 International Lion and Dragon Dance Festival and Quy Nhon–Gia Lai Street Festival brought together domestic and international lion, dragon and qilin dance teams. The program included traditional competitions, street performances, Vietnamese cultural arts, martial arts and a food area.
Why go: The festival is part of National Tourism Year – Gia Lai 2026 and highlights Quy Nhon’s cultural and tourism identity.
Vietnam National Day Holiday
National Day Holiday — Quốc Khánh
Date: August 29–September 2, 2026
Location: Nationwide
Type: Public holiday
Vietnam’s National Day is September 2, but the official 2026 holiday period runs from August 29 through September 2, creating a five-day break.
This is one of the busiest domestic travel periods of the year. Major cities and tourist destinations can become noticeably busier, while hotels, trains, buses and domestic flights may see increased demand.
Travel tip: If you are traveling around the end of August, book accommodation and transportation in advance.
Our Vietnam Transport Guide covers the main ways to travel around the country, while our Vietnam for First-Timers guide covers the basics for planning a trip.
Planning a Trip to Vietnam in August?
August is still a major summer travel month, but weather conditions vary significantly between regions. Northern and Central Vietnam can be hot and humid, while Southern Vietnam is in its rainy season. Short heavy showers are common in the south, so flexible plans can be useful.
If you are visiting Ho Chi Minh City for ITE HCMC, staying in District 1 or around District 7 can be convenient. You can compare accommodation options in our luxury hotels in Ho Chi Minh City guide and our family hotels in Ho Chi Minh City guide.
If Hanoi is part of your trip, our Hanoi for First-Timers guide covers the basics for planning your stay.
Coming Up Next
Planning ahead? See what is happening in Vietnam in September 2026.
Sources
- Da Nang Tourism Promotion Center — Outstanding Festivals and Events in Da Nang in August 2026
- Da Nang Tourism Promotion Center — Official Events & Festivals Calendar 2026
- ITE HCMC — Official 2026 event website
- Vietnam National Authority of Tourism — Hanoi Beverage Festival 2026
- VOV — International Lion and Dragon Dance Festival in Quy Nhon